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Does Revenue or Profit Margins Drive the growth of your business?

In this blog, I will discuss the stumbling blocks, strategies, and attitudes that will make or break successful business sales practices.

What is self-management, really? And how do you stay productive? Hint: no fancy gimmicks here…

How do you stay productive?

Have you ever found yourself caught up in a trend just because it’s the popular thing to do, only to realize it’s not all it’s cracked up to be?  Hiring a business coach can be a bit like that. On the surface, the idea of having a business coach seems like a great one. As […]

Why you're not ready for business coaching

Launching a new product or service can be a daunting task for any business, but thankfully there are marketing professionals who can help. However, not all businesses take advantage of this valuable resource and neglect to set up metrics to measure marketing effectiveness. If you launch without tracking metrics, you are missing out on an […]


There are a number of ways to measure marketing effectiveness, but one of the most common is Return on Investment (ROI). ROI can be used to determine how much money a company is making from its marketing investments. It can also help companies decide which marketing campaigns are working best, compare different campaigns against each […]

A picture of Google Ads to measure marketing effectiveness

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5 steps to a more confident, in-control mindset

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